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On October 5th, 1917 the young firm received a company logo. This first BMW badge, which was registered in the German Imperial Register of Trademarks, retained the round shape of the old Rapp.
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Mar 9, 2020 at 8:47am ET By: Khalil Bouguerra Published by: Chris Bruce During the presentation of the BMW Concept i4, the German manufacturer updated its logo for online and real-world.
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By can1 | April 24, 2023 0 Comment The Classic 1936 BMW Logo: Exploring its Meaning and Significance When you think of the BMW logo, a few images come to mind. The iconic blue and white roundel shape is synonymous with elegance, luxury, and power. But while the modern logo is iconic, it has a long history that dates back to the 1930s.
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The official founding date of the German motor vehicle manufacturer BMW is 7 March 1916, when an aircraft producer called Bayerische Flugzeugwerke (formerly Otto Flugmaschinenfabrik) was established. [1] [2] This company was renamed to Bayerische Motoren Werke (BMW) in 1922.
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Since 1936, when the famous 2-door and too terrain BMW-328 fit with a 6-cylinder engine and having accelerated to 150 km/h ran away from the conveyor, finally formed the major principle of BMW still defining the concept of new models: "A car for a driver."
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BMW stands for Bavarian Motor Works or Bayerische Motoren Werke and is located, of course, in Munich, Germany. The main trait of their logo is simplicity. The roundel, as they call it, is the combination of blue and silver quarters bordered with a black round frame and silver lining. The letters BMW are placed along the upper part of the black.
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The BMW logo 1936 incorporates the Bavarian Free State Coat of Arms as its main design feature. The logo consists of four white quadrants separated by a thin blue line. The blue and white color combination is inspired by the Bavarian flag and the look of the spinning propeller.
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For some time, the BMW logo was thought to be inspired by an airplane propeller in motion. But if you look at it closely, the theory made perfect sense.. old version of the emblem also featured a gold color and this color lasted through two emblem incarnations from 1916 to 1936. They replaced it with the color white and changed the fonts in.
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1936 - 1963 On some cars, the logo had a lighter palette. The golden parts became silver, and the blue became lighter blue. The outlines returned to the previous thinness, but the letters remained, rightfully so, bold.
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Technically, the roundel actually dates back to 1913, when BMW, then an aeroengine producer, was founded as 'Rapp Motorenwerke.'. And even then, 'B', 'M' and 'W' didn't appear on the company logo until 1917, following the departure of original founder Karl Rapp and a renaming of the Munich-based company to Bayerische Motoren.
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1936-1963 1963-present 1963-1997 In 1963, the "BMW" lettering was changed to Helvetica Extended Bold, forming the basis of the current version of the logo. 1997-present This logo is still used on cars. 2020-present On March 3, 2020, BMW refreshes its logo with a modern two-dimensional design, resembling the 1963 logo.
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4 min reading time Is it a propeller or not? BMW's iconic logo has been a hot discussion topic for decades. And all because of a publicity stunt. Learn what the BMW emblem really means, how it came to be - and how the brand's transformation is reflected in the new BMW logo. 3 March 2020 Always stay up to date
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BMW's logo that has four quarter divisions with equally white and blue spaces is the glorious BMW logo that tops the hood of all cars manufactured by the company. The logo is quite significant and superior on its own because some chase the logo and don't care about what is under the hood.
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1917 - 1936 The debut version's logo was based on the badge passed down from BMW's predecessor, RAPP. It featured a circle with a horse in the center, surrounded by a wide band with the company's name inscribed. The text's placement and font remained the same as in the prototype.
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The BMW logo - the iconic blue, white and black roundel symbol is the well-known representation of performance and luxury in the automobile industry. The BMW logo is recognized internationally as the symbol behind the "Ultimate Driving Machine.". However, the meaning of this famous logo has been controversial since the 1920s.
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A 1942 illustration in BMW's works magazine made use of a similar design, and over the years, the myth just stuck. According to Fred Jakobs of BMW Group Classic, the interpretation has been around.
